Shifting the goal posts? Sent to me by my friend Murray Hunter, what do you make of it? One comment from me, that Djembe in the shot is not South African. South Africa does not have Djembe’s. And where’s the Vuvuzela’s?
Related deployments:
New Pepsi add for South Africa World Cup
March 1st, 2010 · 5 Comments · art & culture
Tags: FIFA World Cup
5 responses so far ↓
1 AliceInWonderland // Mar 7, 2010 at 8:32 am
ja-nee.
die eerste ding wat my opgeval het was hoe skoon al die arm mense in die advertensie is.
mooi so.
2 pamsykes // Mar 10, 2010 at 1:18 pm
Africans have such great rhythm, hey? And SO community-spirited. Oh, and I love how they cleverly put their markets FAR away from anywhere that people actually, you know, live.
3 pamsykes // Mar 10, 2010 at 1:20 pm
Uh, pre-emptive caveat in case someone earnest misinterpets me: the above=sarcasm.
4 BigBlue // Mar 30, 2010 at 2:03 pm
Nice they’ve shown the true spirit of Africa, Lie cheat and steal in everything we do. This world cup has two extremes.
1) A great success
or
2) A great stuff up
5 SAChoirgirl // Jun 18, 2010 at 4:35 pm
This is so funny! Full of problematic stereotypes and huge issues of representation, but very funny, perhaps partly because of that.
Leave a Comment